Tag Archives: promotion

Guest Host for the 4/7/13 #storyappchat: Karen Robertson

Treasure Kai/Karen RobertsonLike recent guest hosts Roxie Munro and Ron Martinez, Karen Robertson is a regular for our Sunday night chat sessions. She has two award-winning kid’s book apps in the Apple App Store: Treasure Kai and the Lost Gold of Shark Island and Treasure Kai and the Seven Cities of Gold, and keeps up an informative blog at her Digital Kids Author site.

Karen has also written several guides, books and seminars for folks interested in beginning the journey of kid’s app publishing. Her Author’s Guide to Book Apps is now on sale for half price, and she’s also put together several others focusing on marketing, promotion and how to choose an app developer for your project.

We are thrilled that Karen will join us this Sunday (April 7) as guest host for #storyappchat. Bring your questions about creating for the app space, marketing, promotion and more, and help us welcome Karen! It’ll all kick off at 9:00 p.m. Eastern/6:00 p.m. Pacific. Don’t miss it!


Transcript for the 3/17/13 #storyappchat: Website as Marketing Tool

We covered a lot of ground last night: from website basics to WordPress to blog tours! Big thanks to Annie Fox who popped in to tell us about her recent blog tour, and for all the others who came to share their expertise and war stories.

If you weren’t able to make it (or if you were and you just need a record of all the linky goodness), please enjoy the transcript above with our compliments. And be sure to join us next (and every) Sunday night at 9:00 p.m. Eastern/6:00 p.m. Pacific!

Topic for the 3/17/13 #storyappchat: Website as Marketing Tool

#storyappchat topic badgeA website is a website is a website, right? I mean: everybody knows that as content creators, we need to have a website, with a few of the basic pages (About, Contact Us, Buy My App!), so when people want more information, it’ll be out there for the world (and all the search engines) to pick up?

Not so fast. Like any other good (dare I say essential?) marketing tool, the list of best practices for creating and maintaining a website evolves. What may have served admirably in 2006 could be outdated now. If you’ve recently revamped your site (or need to), or are just getting yours off the ground, this is the chat for you!

Let’s compile our own list of Marketing Website Best Practices during the next #storyappchat, THIS Sunday (St. Patrick’s Day! March 17) at 9:00 p.m. Eastern/6:00 p.m. Pacific. Just start using the #storyappchat hashtag on Twitter to join us, OK?

Transcript for the 3/3/13 #storyappchat: Beyond Facebook & Twitter

We went way, way beyond the well-known social media tools this week. Take a gander at the transcript above to get the scoop.

In addition to the wisdom shared in real-time via the transcript, Roxie Munro was kind enough to take a couple of screen shots of the LinkedIn groups she finds most useful:

LinkedIn App Groups 01

LinkedIn App Groups 02

LinkedIn App Groups 03

Thanks, Roxie!

Don’t miss the next #storyappchat: we’re doing a joint discussion with @KarenNemethEdM and the folks at #ecetechchat! More details tomorrow, but make plans now to join us, kay?

Topic for the 3/3/13 #storyappchat: Beyond Facebook and Twitter

Social MediaWe’ve had a couple of people pipe up in our chats lately about ways in which they’re using some of the social media tools besides Facebook and Twitter to promote their recent projects. Some of the sites mentioned were LinkedIn, Pinterest, Instagram and others. So we thought it was high time we took a closer look at some of these other offerings, and how they can best be used to promote/market/build community around the electronic stories we’re creating.

Let’s go Beyond Facebook and Twitter this Sunday evening (March 3) at 9:00 p.m. Eastern/6:00 p.m. Pacific. Simply include the #storyappchat hashtag in your tweets to join us!

Transcript for the 12/9/12 #storyappchat: Will Terry

So glad to welcome Will Terry back to #storyappchat, and based on both the stuff he’s posted to his blog and the amount of high-energy discussion last night, he’s had his hands in a bunch of very cool stuff lately.

Catch it all in the transcript above, and remember: we do it every Sunday night at 9:00 p.m. Eastern/6:00 p.m. Pacific. Make it a weekly ritual, how about it?


Transcript for the 12/2/12 #storyappchat: Blogging Best Practices

Wow, this chat was really hoppin’! So much high-quality information blowing by, I was a little nervous I might’ve missed something. Luckily for all of us, it’s all captured in the transcript above.

Whether or not you were able to join us for this chat, how about you take the excellent advice of Karen Robertson and share a link to your blog in the comments for this post? I look forward to the exchange of information right here.

Also: make plans right now to stop by next time (Sunday, December 9) when we welcome back writer/illustrator Will Terry. We’ll kick it off at 9:00 p.m. Eastern/6:00 p.m. Pacific, and watch this space for details on Will and his current projects. See you then, I hope!