Topic for 12/11/11 #storyappchat: App Trailers

#storyappchat topic badge

App trailers (short videos about your app, designed to generate interest and excitement) are becoming a very important part of the marketing phase of app development. In fact, many app review sites are now making an app trailer a required part of the review.

But how easy are they to create? Is it necessary to contract with a big-budget media group to produce one, or can you spend a few hours with iMovie (like I did) and put one together at almost no cost?

Let’s talk about app trailers at the next installment of #storyappchat THIS Sunday (December 11), at 9:00 p.m. EST. Bring links of your favorite app video trailers, including your own (if you have one). Let’s share the elements that go into a good app trailer, and how they can be used to promote a storybook app. Be prepared to ask and answer questions, and in the meantime, check out these book and app trailers below!

A Present for Milo by Ruckus Media Group

Tracks in the Sand by Loreen Leedy

Touchybooks

Peterkin Meets a Star by PicPocket Books

JibJab Jr.

The Fantastic Flying Books of Mr. Morris Lessmore

Bartleby’s Book of Buttons by Monster Costume

Cinderella by Nosy Crow Apps

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s